SEO News | SEO Tips

You just looked at your Twitter account and it shows suspended? Don’t panic, your account has been suspended, not banned! You just have to contact Twitter support, explain your problem clearly, provide a short explanation of your problem and have patience. It normally takes seven days to get your account unsuspended. You have to assume that it will take longer in the future with more people using and abusing Twitter and social media.

It is possible that your account was suspended by Twitter in error. This happens all the time as Twitter’s automated spam detection system does not...

seoexperts
02/02/2012
Online marketing

In just 18 months, Google has made a significant changes to their search algorithms, lauched a social media network and banned some well kown brands. Find out what we can learn from what Google past activities.

Jun-2010 Google Announced ‘Caffeine’

New web indexing system for faster and more comprehensive indexing, enabling Google to index and access more pages faster. Google claims that Caffeine provides 50% fresher results for web searches and the largest collection of web content  offered. This does also effectively increase the pool of pages available for search...

seoexperts
06/01/2012

2012 is now staring us in the face and like with many other things it is a good time to review your SEO and online marketing activities and put down some SEO New Year's Resolutions. We have taken out some time and put together a few online marketing resolutions which should be on your list for 2012:

  1. Create more quality, new, fresh content. Get cracking on creating useful web pages, creative blog posts, viral video, unique widgets or informative newsletter. To attract organic links and visitors, you have to provide something worthy of linking to.
  2. ...
seoexperts
01/01/2012

Successful Travel SEO requires a high amount of ‘natural’ (organic), quality inbound links. Inbound links (links from other websites to your own site) are still the most important ranking factor in Google and other major search engines. By analysing inbound links for volume, quality and relevancy, Google distinguishes between otherwise similar travel websites. In simple terms, pages with more inbound links are deemed to be more important, hence increasing your travel site’s popularity. Link quality, authority and relevancy are also important. Link building is the most difficult part of SEO...

seoexperts
19/10/2011

Beware, no one can guarantee a #1 ranking in Google or any other Search Engine for any search term. No one can even guarantee that your target keywords will get a top ten listing in any major Search Engine, never mind Google. Below ten reasons why there is not such a thing as guaranteed SEO:

1. Search Engines change algorithms regularly

Search Engines are notorious for changing algorithms used to determine and display their result listings. Google makes over 400 changes per year to their algorithms. Changes to Search Engines can severely affect your site’s...

seoexperts
16/10/2011
Search engines,SEO

When meeting prospect companies to discuss digital briefs, we are all too often told that Search Engine Optimisation (SEO) is optional or worse, not required at all. Budgets often don’t include any provisions for online marketing, with most of the project funds earmarked for website build, rather than online marketing. We believe, that any digital brief, excluding SEO equates to a slow suicide note for your website’s chance of success.

Target the right audience!

A website optimised for Search Engines is also a website optimised for your target audience and...

seoexperts
16/10/2011

Online Reputation Management uses strategic and tactical SEO to demote negative listings from search engine results by promoting brand, PR and positive content pages. Read about the key points to consider when planning your online reputation management campaign:

Online Reputation Management Objectives

Typically the key objectives are:

  • Implement link building campaign to accelerate demotion of negative listings about brands, products or key personnel
  • Support...
seoexperts
10/09/2011

Find out what you must do as part of a site migration to maintain or improve your SERP before you move to a new website.

Objectives:

Ensure that site migration doesn’t have any negative impact on: 

  • Your search engine indexing, ratings, PageRank and existing rankings
  • Your users’ and customers’ experience

Essential website migration tasks

Get a full list of all URLs before migration

Crawl your site and export the URL list ready for post migration testing. The existing...

seoexperts
08/09/2011
Search engines,SEO

Netleadz launches the social media club, a hands-on, business specific social media session for business owners, start-ups and SME online marketing executives to help understand the impact of social media on SEO.

Social Media and Search Engines

Social Media are increasingly having an impact on Search Engine listing results. Search Engines finally come to embrace Social Media and so should business owners, especially if you want your website to continue to rank top for important business search terms.

Engines are continuously tweaking their algorithms...

seoexperts
31/08/2011

Content is key to search engine optimisation. Duplicate content dents your chances of achieving good rankings at best or even penalises your website at worst.  All search engines test for the uniqueness of text copy as part of their algorithms. If your website’s content is similar to another, your site could be subject to duplicate content penalties. Find out the main reasons why your content could be considered duplicate and why you should avoid duplications at any time.

Search Engines don't like duplications

As a general rule, search engines do not like duplicate...

seoexperts
22/08/2011
Syndicate content